A.P.C Click for Brand Info +
Created by Jean Touitou in 1987, A.P.C. is a French clothing brand, authentic and accessible by way of its style, prices and philosophy. While A.P.C. first gained renown for its classic jeans in raw denim, the brand now offers a complete collection of men's and women's clothing and accessories that embodies a simple, casual elegance. Jean Touitou works with his wife, Judith Touitou, artistic director of A.P.C.
WHAT DOES A.P.C. MEAN?
A.P.C. literally means Production and Creation Workshop: the brand attaches equal importance to both. Without production, creation remains at the idea stage. And without creation, a garment will have no soul.